MISSION
Lead Visual Merchandising across the Korea market by executing global VM strategies while developing localized approaches that reflect Maison's iconic heritage and elevate the client experience. This role is responsible for ensuring excellence in visual presentation across boutiques, windows, events, and exhibitions while driving strategic VM initiatives, coaching store teams, and collaborating cross-functionally to enhance brand desirability and commercial performance. 

ESSENTIAL DUTIES & RESPONSIBILITIES

VM Strategy & Business Leadership
• Define and drive the overall Visual Merchandising strategy for the local market, ensuring alignment with Maison vision, business priorities, and client experience objectives. 
• Translate global VM direction into locally relevant strategies and annual action plans that maximize brand impact and commercial performance. 
• Position Visual Merchandising as a strategic business driver by optimizing product storytelling, client journey, and commercial opportunities. 
• Anticipate market trends, evolving client expectations, and competitive landscape to proactively shape future VM initiatives. 
• Champion innovative VM concepts and continuously evolve local VM strategies while preserving Maison identity and global consistency. 

Visual Implementation & Brand Excellence
• Lead the implementation of global VM strategies across all boutiques, ensuring excellence in execution and consistency with Maison standards. 
• Drive the highest standards of in-store, window, and product presentations to reinforce the Maison image and elevate the client experience. 
• Conduct regular boutique visits and VM audits to evaluate execution quality, identify opportunities, and drive continuous improvement. 
• Ensure VM standards are consistently maintained across all touchpoints through coaching, guidance, and best practice sharing. 

Cross-functional Business Partnership 
• Act as the strategic VM partner to Merchandising, Retail, Marketing, CRM, Interior Design, and Store Management to deliver an integrated client experience. 
• Influence cross-functional decisions by providing VM expertise that supports commercial priorities and brand storytelling. 
• Align product allocation, display priorities, campaign implementation, and business objectives across functions. 
• Build strong collaborative relationships with regional and central teams to ensure effective communication and successful execution of global initiatives. 

Project & Store Development 
• Lead VM planning and execution for boutique openings, renovations, pop-up stores, exhibitions, seasonal campaigns, and special activations. 
• Own end-to-end project management, including planning, ordering, logistics coordination, installation, timeline management, and quality control. 
• Ensure all projects are delivered on time, within budget, and in accordance with Maison standards. 
• Collaborate with internal stakeholders and external partners to achieve seamless project execution. 

Display Assets & Vendor Management 
• Own the lifecycle management of display materials, props, VM assets, warehouse operations, and logistics. 
• Lead planning and coordination of display material, prop, and VM tool orders with Central VM and Packaging teams. 
• Ensure timely installation, maintenance, replenishment, and replacement of VM assets across all boutiques. 
• Develop and maintain strong partnerships with external vendors and suppliers to ensure quality, efficiency, and cost optimization. 

People Leadership & Capability Development 
• Lead, coach, and develop the local VM team while fostering a culture of accountability, collaboration, and continuous improvement. 
• Design and deliver VM capability development programs that strengthen execution excellence across boutiques. 
• Inspire and influence cross-functional stakeholders to achieve shared business objectives. 
• Promote knowledge sharing and continuous learning to elevate overall VM capabilities within the organization. 

Reporting & Performance Management 
• Monitor and evaluate VM execution and campaign effectiveness through regular reporting and business analysis. 
• Provide strategic feedback and market insights to Central VM, identifying opportunities to enhance brand visibility and commercial performance. 
• Develop action plans based on business performance, client insights, and operational feedback to continuously optimize VM effectiveness. 

Budget & Operational Excellence 
• Own and manage the local VM budget, ensuring efficient allocation of resources while maintaining Maison standards. 
• Monitor project costs and identify opportunities to optimize investment without compromising execution quality. 
• Oversee vendor management, procurement, purchase requests, invoicing, and operational administration to ensure governance and efficiency. 
• Drive operational excellence through effective planning, prioritization, and resource management. 

REQUIREMENTS
• Minimum 12 years of professional experience, preferably in Visual Merchandising within the luxury retail 

• At least 2 years of people management, coaching, or team leadership experience 

• Strong understanding of luxury retail, market trends, and customer behavior 

• Solid understanding of global brand standards and the ability to translate business objectives into effective VM execution

• Strategic thinking with a strong commercial mindset and the ability to identify opportunities to enhance brand visibility and business performance 

• Excellent project management, planning, and time management skills 

• Positive attitude & self-motivated Strong commercial awareness with the ability to balance creativity and business objectives 

• Strong verbal and written communication skills in both Korean and English