The Role: 
As the Communications Manager, you will bring the brand to life through compelling storytelling, connecting our French spa heritage, the power of plants, and skincare expertise with today's consumers. We are looking for a strategic storyteller and trend-savvy communicator who can elevate brand desirability and deliver impactful 360° communication experiences across every consumer touchpoint.
 
Mission 1 : 360° Communication Strategy

• Develop and execute integrated 360° communication strategies for key product launches, campaigns, and brand initiatives. 
• Translate global and regional communication strategies into impactful local activations. 
• Create compelling communication ideas that strengthen brand desirability and consumer engagement. 

 
Mission 2 : Advocacy, PR & Influence 

• Lead advocacy, PR, and influencer strategies to maximize brand awareness and desirability. 
• Build strategic partnerships with media, celebrities, KOLs, influencers, and makeup artists to amplify earned brand exposure. 
• Plan and execute PR events and media activities that create meaningful consumer experiences. 

 
Mission 3 : Digital Communication & Consumer Engagement

• Plan and optimize digital communication campaigns across the consumer journey. 
• Manage owned social channels, paid media, and SEM to maximize communication effectiveness. 
• Leverage emerging technologies, including Generative AI and AI-powered search (GEO), to enhance content visibility, consumer engagement, and brand discoverability. 

 
Mission 4 : Business & Communication Excellence

• Monitor market trends, competitor activities, consumer insights, and campaign performance to identify communication opportunities. 
• Recommend agile communication strategies based on data and business priorities.Manage
• campaign budgets and prioritize investment to maximize communication impact and business performance

• Minimum 6 years ~ maximum 13 years of progressive relevant experience in PR, influencer marketing, or communications within the cosmetic/FMCG industry
• Proven track record in end-to-end development and execution of integrated communications strategies.
• Strong capability in planning, budgeting, and managing external agencies and vendors.
• Deep understanding of the Korean media landscape and influencer ecosystem.
• Native-level Korean and fluent English, with excellent written and verbal communication skills.
• Agile and forward-thinking, with the ability to operate effectively in fast-paced environments while maintaining strong attention to detail 
• Advanced proficiency in Microsoft Office applications (Excel, PowerPoint, Word)