[Global/Luxury] MKT/CRM Specialist

Global Career Institute (GCI)

서울 마케팅,시장조사 / 광고,홍보 2026.08.07 ~ 채용시

Tasks

Assist in DM & CRM campaign planning, execution, and performance analysis to drive customer acquisition, retention, and loyalty
Track and analyze campaign performance (e.g., sales uplift, traffic, conversion, and CRM KPIs) and provide actionable insights
Manage CRM analytics development, including operational reports and management dashboards
Oversee daily operations of CRM service providers and 3rd-party vendors to ensure efficient and timely campaign execution
Support data strategy implementation including database enhancement, customer profiling, segmentation, and analytics integration
Monitor and drive effective usage of clienteling tools (e.g., clienteling app) and ensure follow-up actions by stores
Develop and manage VIP and loyalty programs, including program structure, customer benefits, partnerships, communication, and KPIs
Continuously enhance loyalty initiatives based on performance insights and business needs
Plan and execute in-store marketing initiatives, promotions, and events (e.g., VIP events, trunk shows, seasonal activations) to drive traffic and sales
Develop retail marketing activities and customer experiences to support client engagement and database growth
Manage promotion calendars aligning with overall marketing strategy
Support digital marketing initiatives across social media, website, and eDM, ensuring integration with overall marketing strategy
Develop client communication plans and drive traffic-building activities through social media channels
Analyze marketing and CRM activities to identify improvement opportunities and support future planning

Requirements

Degree holder in marketing or a relevant discipline
At least 3 years of experience
Strong experience in CRM, clienteling, and retail campaign execution
Business level of English

Information

커리어 수준

사원.5년이내, 대리.과장.5년 이상

경력여부

경력

고용형태

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제출서류

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접수방법

이메일

채용담당

Melanie LEE / email

이메일 복사

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