[Scope]
The Event Assistant is responsible for coordinating and executing in-store events to drive sales and strengthen customer engagement. This role involves planning, organizing, and managing retail events in close collaboration with cross-functional teams, vendors, and external partners. 

[Key Accountabilities]
1. Event Planning and Execution
- Develop and execute event plans and schedules to maximize sales performance.
- Collaborate with the office and store departments to ensure seamless execution.
- Engage with customers during events to enhance their brand experience and collect feedback.
- Manage event budgets, ensuring expenditures remain within allocated limits.
- Oversee event logistics, including materials preparation, venue arrangements, and on-site coordination.

2. Vendor Management
- Coordinate with vendors, suppliers, and external partners to meet event requirements.
- Source and negotiate contracts with vendors, suppliers, and venues to optimize cost and quality.
- Build and maintain positive relationships with vendors and partners to ensure reliable service and long-term collaboration.
- Monitor vendor deliverables to ensure compliance with brand standards.

3. Post-Event Evaluation
- Collect event recaps, feedback, and performance data to evaluate ROI.
- Prepare detailed post-event reports with insights and recommendations for improvement.

[Qualifications]
- 1-2 years of experience in luxury retail event coordination.
- Strong initiative with a proactive, positive, and flexible attitude.
- Capacity to handle a sustained & hectic pace in the long run.
- High sensitivity to client needs and aspirations, with a passion for delivering exceptional experiences.
- Excellent communication and interpersonal skills; collaborative team player. 
- Ability to interact effectively with diverse stakeholders.
- Fluency in English (verbal and written).
- Proficiency in MS Office and familiarity with event management tools is a plus.