[Chanel Korea] Digital Marketing Professional
Tasks
해당 포지션 1년 계약직 입니다.
Job Purpose:
This position assumes responsibilities of managing the development of F&BP e-business in particular chanel.com by : setting up a clear roadmap to accelerate the sales development of an existing platform & identify new opportunities - building strong & long term partnerships with operators to get analytics and customer data - building a winning mindset across different departments (Marketing, CX, Media & Digital Communication, E-logistics and CCC teams in the head office as well as POS retail staff in charge of e-business operations) - working in close collaboration with Global teams to develop new initiatives and relevant assets – planning & monitoring budget of chanel.com activities – planning & execution by understanding of external touchpoints and customer journey for acceleration not only business figures but also customer data acquisition and utilization
Key Responsibilities:
- Planning Chanel.com budget & sales, campaign roll-out plan
- Build up insight of brand online customer, propose digital marketing strategy to division & corporate team based on chanel.com analysis
- Analyze chanel.com site customer behavior by using analytics tools
- Communicate with Global team about chanel.com performance and campaign plan
- Preparing evolution phase for chanel.com boost up & omni channel activation
- Work closely with the local marketing, media & digital communication team for successful campaign orchestration
- Collaborate with CX team to set up chanel.com member acquisition and retention plan, reduce bouncing rate and increase the number revisits/repurchasing
- Monitor the data to plan on segmentation and set the target to engage with chanel.com customers
- Communicate with chanel.com PMO to manage the .com roadmap & UX/UI AB test
Role Specifications:
Academic / Professional Qualification
- University graduate (or equivalent)
Work Experience
- +3 year experience in brand owned E-commerce (luxury/beauty/online platform)
- Hands-on experience and familiar with Digital Marketing
- Experience working with cross-functional & Regional/Global teams
Required Competencies
- Strong business analysis and problem-solving skill
- Leadership skill / ability to lead and deliver result in a competitive, fast-evolving environment
- Digital mindset and online customer behavior understanding
- Excellent communication skill both written and verbal
- Computer / digital literacy (MS Office, on-line business/communication)
- Professional command of written and spoken English
Key Interactions / Stakeholders:
Internal
Local: Marketing, Media & Digital Communication, CX, E-logistics and CCC
Global: Regional E-business, Global Digital Marketing
External
Digital agencies
Requirements
-
Information
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영문이력서 (각종 증빙서류는 서류전형합격자에 한해 추후제출)
The Others
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기타 문의사항은 E-mail로 문의바랍니다.
Ai Keywords
경력 수준
근무 지역
직종
업종
주요 업무
자격 요건
채용 요약
Company
샤넬(CHANEL)은 비상장 기업으로, 사람들이 자신의 역량을 최대한 발휘하고 일에서 보람과 자신감을 느낄 수 있도록 환경을 조성하는 데 가치를 두고 있습니다. 우리는 직원들을 진심으로 아끼며, 모두가 자신의 인간성과 고유함이 존중받는 안전한 환경에서 본연의 모습을 마음껏 발휘하며 일과 삶의 소명을 실현할 수 있도록 노력합니다.
창립자 가브리엘 샤넬(Gabrielle Chanel)이 개인적, 직업적으로 끊임없이 한계를 뛰어넘었던 것처럼, 샤넬에는 단 하나의 길만 있는 것이 아닙니다. 우리는 여러분이 브랜드와 비즈니스, 그리고 자신의 동기를 더 깊이 이해할 수 있도록 독특한 근무 환경을 제공합니다. 이를 통해 함께 성장의 가능성을 열어가고자 합니다.
샤넬에서 ‘목적 있는 인간 중심의 고용주’란, 우리 사람들에게 의도적이고 의미 있게 배려하며 영감을 주고, 우리의 강한 가치를 반영하는 환경을 조성하며, 포용을 장려하고 실천하는 것, 그리고 협업과 웰빙을 촉진하는 업무와 일터에 투자하는 것을 의미합니다. 이는 우리 비즈니스의 장기적인 성공을 위해 매우 중요한 일입니다.
CHANEL is a privately-owned company whose values are grounded in creating th
e conditions for people to perform at their best and feel fulfilled and confident in their work. We care deeply about our employees and strive to create a safe environment that values people’s humanity and uniqueness so that they are free to bring their full selves to work and to their life’s calling.
Inspired by our founder, Gabrielle Chanel, who constantly pushed boundaries in her personal and professional life, there is no one way forward at Chanel. We offer a unique work environment where you are encouraged to better understand the brand, the business, and your motivations, so that together we can unlock the possibility of your growth.
At CHANEL, being a purposeful and human-driven employer means being intentional, meaningful and caring in inspiring our people; fostering environments that reflect our strong values; encouraging and enabling inclusion; and investing in work and workplaces that foster collaboration and well-being. This is critical for the long-term success of our business.
본 정보는 개인 구직자들의 취업지원을 위해 외국기업취업전문사이트 피플앤잡에서 수집한 정보이며, 채용회사의 사정에 따라 변경될 수 있습니다.
본 정보는 피플앤잡의 동의 및 허락 없이는 재배포 할 수 없습니다.
