Beiersdorf Korea | 바이어스도르프 코리아

Beiersdorf has been a pioneer in innovative, high-quality skin care products and groundbreaking skin research for over 140 years. Our internationally beloved brands, including NIVEA – the world’s no. 1 skin care brand –, Eucerin, Hansaplast, La Prairie and Chantecaille, are cherished by millions around the world. With a team of over 20,000 dedicated employees worldwide, Beiersdorf is united by shared core values, a vibrant corporate culture and our guiding purpose: Care Beyond Skin. 
At Beiersdorf, our people are our greatest asset –  they make all the difference in our success now and in the future. As the inventors of modern skin care, we provide countless opportunities for growth and meaningful responsibilities across the globe. Join us at Beiersdorf, where your ideas and enthusiasm can shape the future of skin care.

Position: Key Account Manager (Sales Team, Eucerin & OY 담당)
Location: Seoul, Korea
Employment Type: Full-time

Primary Goals

• Achieve Olive Young channel sales and profit targets, including Sales P&L management
• Lead monthly, quarterly, and annual channel strategy, promotion, and purchase planning
• Strengthen partnerships with Olive Young MDs; develop the Associate KAM and manage team performance

Key Responsibilities

Channel Strategy and Sales & Profit Management (25%)

• Develop monthly, quarterly, and annual Olive Young channel strategies and deliver sales and profit targets
• Monitor channel performance through POS simulations and derive channel marketing insights
• Develop new product launch strategies and manage SKU cannibalization

Promotion and Purchase Planning & Execution (25%)

• Plan and execute monthly promotions and purchase plans, including major events such as Olive Young Sale and Olive Young Pick
• Operate SKU-level order forecasting models and adjust purchase plans
• Improve execution efficiency through promotion ROI analysis

Market Trend and Competitor Analysis (15%)

• Regularly monitor competitor launches, key-product sales trends, and promotion/marketing activities
• Analyze evolving Olive Young market trends, including Beauty Mansion and Advanced Derma Counseling
• Identify channel risks and opportunities and provide insights to senior management

MD Partnership and Channel Negotiation (25%)

• Secure new product listings and promotion plans through close communication and negotiation with Olive Young MDs
• Lead channel negotiations covering POG, shelf space, dump bins, and regular listings
• Plan and execute advertising, agency collaboration, and KOL/influencer marketing

Cross-functional Collaboration and Team Management (10%)

• Align channel plans through collaboration with and influence across Marketing, SCM, Finance, and S&CM (Trade Marketing)
• Develop the Associate KAM and manage team performance

Requirements

• 3–8 years of FMCG sales experience (experience working with Olive Young or other H&B channel MDs preferred)
• Bachelor's degree or above
• Intermediate English proficiency
• Data analysis experience preferred